Cofounder or Head of Sales and Marketing (Co-Founder Position)

Your Role

·       Social Commerce Leadership: Full ownership of the growth strategy across Xiaohongshu, WeChat, Douyin, etc.

·       Private Domain Mastery: Design the end-to-end conversion funnel within the WeChat ecosystem, turning social followers into loyal, paying members.

·       Strategic Evangelism: Host high-impact online sharing sessions and offline member roadshows to onboard our first 1,000 customers.

Requirements

·       Proven Track Record: 2–5 years of high-growth experience in DTC (Beauty, Skincare, Medical Aesthetics, etc), Luxury Hospitality, or a related field. We value candidates who have scaled brands from scratch.

·       Channel Expertise: A "Black Belt" in Xiaohongshu and WeChat Private Domain ecosystems. You should be a master of high-conversion performance marketing and social algorithms.

·       Content & Communication: Native Chinese fluency with the ability to write sophisticated, high-end copy. Some English is a plus.

·       Entrepreneurial Grit: You are honest, reliable, and thrive in the high-stakes, fast-paced environment of a startup. If needed, you are willing to work weekends and evenings because this is an opportunity to win, and make a difference in the world.

·       Passion: You don’t just sell travel; you live it and love it. You are aligned with our vision to help fellow travelers have amazing experiences.